LeadMove Docs
Pipelines

Forwarding between pipelines

Copy or transfer matching leads into another pipeline, where they run that pipeline's own intake and distribution.

Forwarding sends a lead from one pipeline into another. Enable it in Settings → Forwarding; a Forwarding step then appears on the canvas, above your buyers. Each rule reads when these conditions match → send to that pipeline, in one of two modes.

ModeWhat happens to the lead
CopyGoes to the other pipeline and keeps distributing to this pipeline's buyers.
TransferLeaves this pipeline entirely — status transferred, and this pipeline's buyers never see it.

Rules are cumulative: a lead is sent to every pipeline whose conditions match, not just the first. If any matching rule is a transfer, the lead leaves — one transfer beats any number of copies.

The receiving pipeline runs its own full intake: normalization, spam filter, deduplication, validation, review gate, then distribution. A forwarded lead can perfectly well be quarantined or deduplicated on arrival there.

A forwarding rule in the panel: "When matched → send to" a second pipeline, with Transfer picked over Copy, a single condition of state equals TX, and a preview reading (state equals "TX"). A second rule starts below it.

A rule with no conditions forwards everything

Conditions are optional, and an empty condition set matches every lead — that's how you mirror a whole pipeline. The rule shows "No conditions → forwards every lead" underneath. Combined with Transfer, this empties the pipeline of all its traffic, so double-check the mode before saving.

Reading the flow

Each rule shows how many leads it sent in the canvas's time window (· 12 sent). The receiving pipeline's canvas says "Also receiving forwarded leads from …", with a link back to the rule.

A few guardrails:

  • Only clean leads forward. Spam, rejected duplicates, invalid leads and held leads don't — held ones are re-evaluated when they're approved or auto-released.
  • If the target pipeline is paused or archived, the forward is dropped silently. Activate the target first.
  • A lead never returns to a pipeline it has already been through, and a forwarding chain stops after 5 pipelines.
  • A forwarded lead doesn't count twice toward your plan's monthly quota — it was counted where it first entered.

Common questions

When would I use transfer instead of copy? Transfer for triage: one intake pipeline receives everything from a supplier and routes each lead to the right vertical pipeline. Copy for overflow or mirroring: sell in the main pipeline and offer the same lead to a second set of buyers.

Will the same buyer receive the lead twice with a copy rule? Only if that buyer is on both pipelines and its own duplicate window has passed. Inside its window, distribution skips a buyer that already received the same email or phone — see deduplication.

Is a forwarded lead billed twice? It's billed per delivery, as always. A copy that sells in both pipelines is two deliveries to two buyers — two billable leads.

Why did my forward not arrive? Most common causes, in order: the target pipeline isn't active; the lead was quarantined by the target's spam filter or dedup; the lead was never clean here (spam/invalid/duplicate); forwarding is switched off in Settings.

Where do I see that a lead was forwarded? On the original lead's Activity list ("Forwarded to …"), and on the receiving pipeline's canvas, which names the pipelines feeding it.

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